Stadium Seat Yield Calculator
Calculate the revenue generated per seat in your stadium or arena, a critical metric for understanding pricing strategy and revenue efficiency.
Balance ticket prices and occupancy to maximize total revenue.
Measure the true financial performance of your seating assets.
Benchmark yield across different events, seasons, and opponents.
Results
Enter values and click Calculate to see results
Understanding Stadium Seat Yield
Seat Yield is a powerful metric, borrowed from the airline industry, that measures how effectively a venue is generating revenue from its entire inventory of seats. Unlike Average Ticket Price, which only considers sold seats, yield considers all available seats, providing a more holistic view of revenue efficiency.
Formula: Seat Yield = Total Ticket Revenue / Total Available Seats
A higher seat yield indicates a better job of balancing ticket price and occupancy to maximize income. It helps you understand if lowering prices to sell more seats is more or less profitable than raising prices and selling fewer seats.
Frequently Asked Questions
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